Bodybom is a CBD infused bathbomb company based in Canby, Oregon.
Bodybom is natural, locally sourced, & wants to deliver its customers with the best possible bathbomb to soothe their tired bodies.
The goal was to create a calming, but bold brand identity, using images that curve & lines that are straight. Water & the cannabis plant drive the designs, creating a union between two very fluid things.
Deliverables:
Concept
Brand book
Logo suite
Packaging
Website homepage | desktop & mobile
Above & below: I began sketching logo ideas that had a sense of fluidity as I knew that was an important element to capture right away, & I knew that I wanted to incorporate a cannabis leaf and the concept of water, but the question was just, “How?”
The result was a custom logotype with a cannabis leaf as its focal point, but hinting at water with its blue center droplet.
Observing each piece of Bodybom’s brand book helps to understand their mission & gain a greater understanding of their vibe.
“Our mission is to provide all bodies with real calming attention from the healing affects of CBD oil.”